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Something Business Owners should know
Today I would like to get to something that really is very important. Company owners should know about Trademarks and what they are good for. Unfortunately, this is, often, not the case. A Trade- or a...
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What needs to be protected on a website
Did you know that there are so many designs that should be protected on a website? Next to the web design there are logos, icons, ideas and designs. These are all values that can be protected. And...
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Design Marks
You are creative, innovative but have you protected your values? Do you know that you can protect designs for almost any industrial or handicraft items, such as: – Packaging – Products – Sets and...
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Trademark registration Checklist
Have you ever thought what is important for registering a trademark? We have set up a checklist, based on EUIPO’s information, to plan trademark registration correctly. You can find the checklist at...
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Trademark Monitoring
If you have a value, you should have an eye on it. As you protect your house, your car with an alarm you should do the same with your Trademark. Unfortunately, Trademark offices do not always check if...
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Trademark protection on social media
Devriez-vous protéger votre nom d’utilisateur des médias sociaux ? La plupart des gens ont au moins un compte de médias sociaux. Facebook, Linkedin ou instagram sont de plus en plus importants pour...
View ArticleThe importance of brand protection.
A brand is how an individual or business is perceived. It is usually a distinguishing factor in the marketplace.Businesses with a protected brand are more able to grow a strong brand identity that...
View ArticleTrademark Monitoring
If you have a value, you should have an eye on it. As you protect your house, your car with an alarm you should do the same with your Trademark. Unfortunately, Trademark offices do not always check if...
View ArticleHow to protect your Brand and get the highest value out of it?
Let’s imagine that you are creating a product or a company… there are several aspects that need to be considered. Around the company or product, you are creating, there is always going to be a name,...
View ArticleDomain Names and Trademarks, a true Partnership!
Domain Names are the Gateway to the Internet. They appear everywhere, your Business cards, Logos, everywhere where you present your company. So the Domain Name is a true and real value that makes part...
View ArticleMcDonalds has lost the Big Mac Trademark in Europe.
Mc Donalds has registered the Trademark for the Term “Big Mac” in 1998 but they lost it after a decision of EUIPO (European Intellectual Property Office) to revoke the trademark, due to a request of...
View ArticleShould you protect your social media Name?
Most companies have at least one social media account. Facebook, Linkedin or Instagram are increasingly important for corporate communication.If you are using a username for a product or company page,...
View ArticleDo you know, that your Homepage is full of Trademarks?
Do you know, that your Homepage is full of things that can and should be registered as a Trademark. Many visitors will see these things and they can be copied easily.Let’s start with your Logo and...
View ArticleThe importance of protecting names for celebrities.
If you are a celebrity you should protect your name. The famous soccer player Neymar knows this. In 2012 someone filed an European trademark application for the name Neymar with the classes 25 for...
View ArticleDesign Marks in the EU
EUIPO registered around 85.000 Design Marks in 2019. Compared to all the companies in the EU this is not much. Especially if you know that 11.9% of employment and 13.4% of GDP in the EU are coming...
View ArticleWhat is trademark distinctiveness?
When registering a trademark, one of the most important points is to make it distinctive. But what does this mean? Being able to identify one brand from another might sound easy, but it could be more...
View ArticleApproach Trade and Design marks the Business way
A different approach Creating a Product or a Service takes a lot of time and costs a lot of money. Even the smallest product has design aspects and special designs that gives it an individual touch...
View ArticleShould you trademark your website?
Do you know that your homepage is full of Trademarks? Many visitors will see these things and they can be copied easily. Let’s start with your logo and company or product name: these are your...
View ArticleThe importance of choosing the right classes for your Trademark
Trademarks are a lot about classes When you register a Trademark, you need to use classes to define the category in which your Trademark will be registered. Most Trademark offices are using the Nice...
View ArticleTrademarks and Brexit
The Brexit situation On the 01.2020, we were saying goodbye the United Kingdom... As you may have heard, the UK has left the European Union and is now no longer a member. In the withdrawal agreement,...
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